While Airbnb has become synonymous with short-term stays, Airbnb long-term rentals are another avenue that more hosts are starting to explore and leverage.
The COVID-19 pandemic had a big role to play in this shift. Initially, when the demand for short-term rentals dropped, many Airbnb hosts introduced mid or long-term stays in order to keep their businesses afloat. Fast-forward a couple of years and more travelers can choose a long-term stay over a short weekend away thanks to flexible working arrangements.
Plus, for too long guests were forced by travel restrictions to limit their travel plans to destinations that are only a few hours away. With most countries returning to normal, guests are making up for lost time and ready to embark on far from home missions that they had to postpone or never had the time for before.
Though, Airbnb long-term rentals aren’t necessarily just a travel trend. With the right strategy and systems in place, advertising long-term Airbnb rental options can help hosts to boost occupancy and generate consistent rental income.
Read on to discover what long-term Airbnb rentals are and what benefits they can bring to your vacation rental business.
According to Airbnb, a regular short-term stay is fewer than 28 days. Once a stay becomes 28 days or longer, it will count as long-term or monthly Airbnb rentals. However, not all rentals on Airbnb offer long-term bookings, as hosts decide whether to make their properties available for longer stays.
The reasons for renting might also differ between short and long-term stays. Short-term renters usually look for a quick break or vacation. They generally return home, once their booking is over.
On the other hand, Airbnb long-term rentals tend to attract people who are traveling for work (like medical professionals) or study purposes. Lately, long-term Airbnbs have also found favor among remote workers. In this case, the guest is not necessarily traveling to the destination for work, but rather to escape from the mundane while working remotely.
To help guests find long-term rentals, Airbnb now allows guests to select and book longer stays in the “places to stay” section of their site. Rentals that offer longer stays will appear for bookings that are 28 days and longer in length. The listings of these long-term Airbnb rentals will also be marked as offering amenities suited for longer stays.
Since 2019, the number of long-term stays has increased by more than 30%. What’s more, online data suggests that this number is only expected to increase more in the next few years. So, why have Airbnb long-term rentals found favor among guests as well as hosts?
The coronavirus pandemic has changed how we approach daily life and traditional vacations. When international travel was paused in most countries, many people started exploring alternative ways to holiday.
As a result, “nearcations” or “staycations” became a popular solution. Increasingly more travelers started to embrace domestic travel as it still allowed them to enjoy a vacation. It might not have been the international trip that they had in mind, but travelers realized that their own country could offer other attractions. Plus, as traveling domestically is generally cheaper, travelers can afford to extend their travel dates and stay longer.
The pandemic has also affected businesses and the housing market. Many people are currently working from home and will continue to do so in the long term. Work-from-home professionals are booking vacation rentals that offer a “home office” and strong Wi-Fi. This allows them to work while still enjoying a change of scenery.
College students and interns may also book Airbnb long-term rentals for a monthly stay. This will offer them more privacy than hotels and private dormitories.
Long-term and monthly rentals provide a reliable income stream for hosts experiencing a drop in bookings. Although hosts can usually earn more from short-term renting, it can become a problem if bookings drop.
Long-term renting can solve the issue of a lower occupancy rate. Many guests who book longer-term rentals are looking to stay for at least a month, if not longer. Airbnb long-term rentals can help hosts sustain their business during their quieter months.
Longer rental periods can also reduce hosts’ workload, as they won’t need to spend as much time and money on marketing their rentals and cleaning.
While offering an extended stay can work in hosts’ favor, there are some potential drawbacks that need to be weighed up too. To help you decide if you should start offering monthly stay options (or possibly even stays for multiple months), here are the main pros and cons to consider.
Long-term stays can offer Airbnb hosts a consistent stream of revenue (even during low season and slow months). As your revenue is likely to remain steady throughout the year, it can help support your earnings if you’ve been experiencing a decline in bookings. It will also assist with fixed expenses like any fixed monthly fee or house expenses.
With long-term rentals, there are fewer management responsibilities. Tasks like guest communication, check-in and check-out, and online marketing reduce when you are only renting to one guest at a time, compared to short-term renting. Generally, once the guest has checked in and settled into the rental, you will only need to communicate with them if an issue arises.
Long-term rentals offer you more flexibility regarding amenities as you can choose whether to furnish (or partly furnish) your rental. In fact, many tenants bring their own furniture when they are looking for a longer lease. This can save you the cost of buying extra furnishings for your rental.
On the other hand, with short-term renting, it’s necessary to have your rental fully furnished. What’s more, the competition can be quite intense in the short-term rental industry. This is because the guest-to-rental ratio often swings in favor of guests who can take their pick of rentals. This means that you will also need to spend extra money on luxury amenities like a hot tub if you want to set your online listing apart.
This is not as common for Airbnb long-term rentals, as guests have different amenity requirements. Guests looking to rent for longer will be in search of essential amenities such as a dishwasher rather than a hot tub or firepit.
If you rent out your property for multiple months, you will have less freedom to manage your rental as you like. Long-term renters are paying for space and privacy. This means that you can’t manage your rental as you like when it suits you.
For example, you won’t be able to arrive at your property to do maintenance or inspection work without calling ahead. You also won’t be able to use your Airbnb long-term rental over a weekend or during a holiday, if you have guests staying in it.
Instead of charging a nightly rate, you will most likely charge a fixed fee per month. Alternatively, you will most likely offer weekly or monthly discounts.
This means that you will have less potential to maximize your profit. If you used to bump up the price during high-season periods, you will no longer be able to implement this pricing strategy.
That being said, it is not necessarily all doom and gloom. While you will probably earn less if you rent out your property on a long-term basis during the high season, there is the potential to increase your earnings during the low season.
With short-term renting, your guests are likely to spend a few days or weeks at most at your property before leaving. Because they pay upfront, there is no risk of payment defaults.
Unfortunately, for Airbnb long-term rentals, there is a risk of payment defaults. Before accepting any guests in a long-term rental agreement, it’s advisable to perform a credit check on your guests. This can become time-consuming, especially if you have several different guests interested in your rental property.
If your vacation rental is located in a tourist hotspot, you might want to reconsider long-term renting or offer it for only part of the year. It’s likely that your listing will get a lot of traffic and bookings during the high season. In that case, it might only be worthwhile offering an Airbnb long-term rental during your low season.
Looking at the net revenue you have made within the year can help you assess if you are still making enough to cover your monthly overhead costs and meet your profit margins by means of short-term renting alone. If you are falling short, long-term renting could be a suitable means for you to bring in more revenue.
Once you have assessed your net revenue over the past year, do an estimation of how much you could earn over a year via long-term renting.
To calculate what you should be charging, take a look at what similar long-term Airbnb rentals in your area are charging to get an idea. Then, compare this total with what you have already earned from short-term renting to decide if you could be earning more.
If you only want to offer long-term renting during your low season, only compare your net revenue from your low season to how much you could make in the low season via a longer rental period.
Before you are ready to start advertising Airbnb monthly rentals, you first need to change your online listing and make a few changes to your actual property. Here are a few key steps you will need to complete:
To market your rental to guests looking for longer bookings, you will need to optimize your Airbnb listing as needed. There are three ways you can optimize your listing to encourage them to book your Airbnb long-term rental:
There is no right or wrong answer on whether you should offer long-term rentals to your guests. It all depends on your business needs and your strategy for moving forward. If you’re unsure, you can run a test phase in which you list your rental for long-term occupancy and see if you get any queries or bookings.
Speaking of tests, it is also a good idea to put third-party software solutions and tools to the test. Although long-term renting may not have as many daily tasks, using vacation rental software, such as iGMS, can help you to take your rental management to the next level.
Offering a full range of functions essential for successful property management, iGMS will set your business up for success by helping you with:
Many hosts are already using iGMS to set themselves apart from their competitors and provide a better service to guests. Are you ready to give it a try?
Unlock Your Free 14-day Trial (No Credit Card Required).