With Airbnb clamping down on duplicate accounts, a common concern among hosts is how to merge Airbnb accounts existing under the same name, and whether managing Airbnb multiple accounts is actually allowed on the site. The truth is that managing multiple Airbnb accounts can be challenging and, under most circumstances, it’s better to stick to a single account.
Find out if you should manage one or many accounts, and discover some of the best ways to make this process less overwhelming.
Before learning how to manage Airbnb multiple accounts, you first need to consider whether you’re allowed to have them. The primary reason for hosts opening more than one Airbnb account for the same property is to achieve greater visibility on the site.
The more listings you have of your property, the more it will show up in Airbnb’s search results, increasing the chance of it being booked. While it seems like a good idea, it is actually banned.
As a company, Airbnb works to identify and ban users who go against its rules and regulations. They’re able to do this by tracking the single IP address or the same contact information that hosts use across multiple accounts they manage.
Yet, you are still able to create more than one active Airbnb account. However, this is not recommended if you only have one or two properties and are marketing to the same target guest.
If you’re looking to improve your property’s exposure by creating multiple Airbnb accounts, it would be better to list it on multiple platforms. Other top-rated Airbnb alternatives you can market it on include Vrbo, Booking.com, and TripAdvisor, etc. You can also market your listings on social media channels, such as Facebook, to further your reach.
Although managing duplicated, multiple accounts is indeed banned, there are instances where it can be beneficial to make different accounts:
If you have a company with several properties that you want to list and they are located in the same destination, you should create individual listings for each of your rentals under one account.
To do this, simply follow the steps for creating a listing on the Airbnb website, and make one for each property.
Many hosts wonder how many listings they are allowed to have under one Airbnb account. Airbnb’s Terms of Service don’t impose a limit on the number a host can have. In fact, if an Airbnb host has 6 listings or more, they can market them on their Airbnb pro marketing page found on the Host Dashboard.
If you manage two accounts, and want to merge them, unfortunately, there is no way to do this. You will need to decide which account you want to save and which one you’d like to deactivate. Take a look at your Airbnb host rating and the quality of guests’ reviews on each profile.
You’ll want to keep the active account that has the best overall rating. If you have reservations on one of your accounts, log in to access the second account and snooze it. This will prevent any incoming bookings provided that all the previous reservations have been completed already. By doing so, you will prevent receiving double-bookings and save yourself from headaches.
Complete management of Airbnb multiple accounts presents unique challenges such as:
For hosts, keeping track of your communication with guests can be a complete chore, depending on the number of accounts managed. However, you should do your best to send answers to guests’ messages and inquiries within 24 hours. If you can do it faster, good for you!
Airbnb keeps an eye on your response time and response rate. Being slow in your answers can hurt your ranking position on Airbnb and affect your listing visibility. This means that your listing will get fewer views from travelers, resulting in a lower occupancy rate and revenue.
Regardless of whether you have Airbnb multiple accounts or manage multiple accounts on other vacation rental sites, keeping your calendars in sync won’t be an easy task. Any time an Airbnb user books your vacation rental listed on several platforms, you will need to log into all your other accounts to block out the corresponding dates to prevent a double-booking.
This can become tiresome to keep up, especially if you manage all your business accounts by yourself. Likewise, if a person contacts you to cancel their reservation, make sure you double back and unblock those dates across all your other calendars to make them available for other travelers, otherwise you’ll miss out on bookings.
Another difficulty that comes with handling Airbnb multiple accounts is losing time logging in and out of each of them. If you want to check new messages or other reservation details, you will have to remember which account you have used.
Besides trying to remember where you left off with each conversation, you’ll also have to remember passwords for each account. The whole process will take a lot of your time and you may overlook some details and forget important matters.
Things like photos, property descriptions, prices, and special offers need to be updated across your multiple accounts. If you fail to do this, you could lose out on potential reservations. Your photos feature everything your property offers to the hosting community, so it’s important to keep them updated.
If you do any renovations to your rental or provide a new amenity it’s essential to feature these changes in your photos across all your platforms. It’s also necessary to keep all your offers consistent across your platforms to prevent confusion.
As adjusting your pricing regularly in accordance with the changes in demand, supply, seasonality, and other factors are crucial for increasing your profits, you will also need to access multiple listings to apply new rates. Luckily, this task can become much easier if you introduce a dynamic pricing service to your revenue management strategy.
As seen above, managing numerous accounts and listing can be a challenge for hosts. This is because there are many aspects of your business that you need to keep under control.
The silver lining is that there are smart tools and software solutions that can help you to streamline your daily property management operations. For example, by using vacation rental management software, you can take an automated approach to manage your Airbnb multiple accounts as well as properties listed on other platforms.
Vacation rental software, such as iGMS, allows you to automate various aspects of your business. By taking advantage of the following features, you can optimize your management processes by:
Although vacation rental software is an additional cost, it is an investment for the future. In the long run, by automating your tasks, you can significantly reduce your expenses and run your business without a big team in place.
On top of that, vacation rental software solutions have proven to be effective for streamlining management operations. At the end of the day, the better command you have of your multiple accounts, the more bookings you will get.
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